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Location: Mishawaka, Indiana
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Book Title: Advertising Account Planning : Planning and Managing an IMC Campa
Number of Pages: 224 Pages
Publication Name: Advertising Account Planning : Planning and Managing an Imc Campaign
Language: English
Publisher: Routledge
Subject: General, Advertising & Promotion
Publication Year: 2010
Item Height: 0.8 in
Type: Textbook
Item Weight: 11.2 Oz
Author: Donald W. Jugenheimer, Larry D. Kelley
Subject Area: Business & Economics
Item Length: 9.1 in
Item Width: 6.1 in
Format: Trade Paperback
