Description: Please refer to the section BELOW (and NOT ABOVE) this line for the product details - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - Title:Advertising And Democracy In The Mass AgeISBN13:9780333488706ISBN10:0333488709Author:Qualter, Terence H. (Author)Description:This Book Examines The Relationships Between The Social Problems Of The Mass Age, Developments In Late Twentieth-Century Capitalism, The Growth Of A Mass Media Advertising System, And The Operation And Assumptions Of Liberal Democracy Advertising Must Sell, Not Only Goods And Services, But Also Definitions Of Life And Of Status, Images, Hopes And Feelings In Turn, The Very Universality Of Advertising, And Its Acceptance As A Mode Of Communication, Have Forced The Political System Into The Same Mould Binding:Hardcover, HardcoverPublisher:PALGRAVE MACMILLAN LTDPublication Date:1991-10-10Weight:0.91 lbsDimensions:0.63'' H x 8.5'' L x 5.5'' WNumber of Pages:195Language:English
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Book Title: Advertising and Democracy in the Mass Age
Item Length: 8.7in
Item Height: 0.6in
Item Width: 4.7in
Author: Terence H. Qualter
Format: Hardcover
Language: English
Topic: Political Process / Media & Internet, Industries / General, Sociology / General, General, Political Ideologies / Democracy, Advertising & Promotion
Publisher: Palgrave Macmillan The Limited
Publication Year: 1991
Genre: Business & Economics, Social Science, Political Science
Item Weight: 14.6 Oz
Number of Pages: IX, 195 Pages