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Advertising and Promotion. An Integrated Marketing Communications Perspective

Description: This textbook is a valuable resource for students and professionals interested in advertising and promotion. It offers a comprehensive perspective on integrated marketing communications, including topics such as business and economics, target audiences, and promotional strategies. The book is authored by George E. Belch and Michael A. Belch and published by McGraw-Hill Higher Education in 2006. It contains 820 numbered pages and is written in English. The book is suitable for adult and further education levels, with a proficiency, technical, and business level. It features revised content and is categorized under books and magazines, textbooks, education and reference, and textbooks. Shipped upon a cleared payment. Is in good condition. Cover has many marks and corner bumps. Published by McGraw Hill Irwin as stated on the pictured copyright page. Has corner bumps and rubbing marks on the cover. Internal pages are like new. Shipped upon a cleared payment. Is in very good condition. Published by McGraw Hill Irwin as stated on the pictured copyright page. Has corner bumps and rubbing marks on the cover. Internal pages are like new. All items in my store can be combined shipped upon request if you purchase more than 1 item. I don't compare or proofread addresses on purchases between items or look at labels until I package items for shipping, so if you purchase more than 1 item, it sends separately unless requested combined shipping via eBay messaging. I make all arrangements on purchases or deals through eBay messaging only and not via phone calls. All my shipping timelines and policies are posted on my store in the section provided by eBay for their store subscribers. Please do consult these sections for further clarification if you need it. I am always willing to answer questions about my store and items. Thanks for your time, reading my listing, and looking. I hope you'll look forward to my other listings and other media items in the "Book" tabbed items section at my store at Sch-8076. Thank You.

Price: 75.2 USD

Location: Minneapolis, Minnesota

End Time: 2024-11-07T22:10:12.000Z

Shipping Cost: 0 USD

Product Images

Advertising and Promotion.  An Integrated Marketing Communications Perspective Advertising and Promotion.  An Integrated Marketing Communications Perspective Advertising and Promotion.  An Integrated Marketing Communications Perspective Advertising and Promotion.  An Integrated Marketing Communications Perspective Advertising and Promotion.  An Integrated Marketing Communications Perspective Advertising and Promotion.  An Integrated Marketing Communications Perspective Advertising and Promotion.  An Integrated Marketing Communications Perspective

Item Specifics

Restocking Fee: No

Return shipping will be paid by: Buyer

All returns accepted: Returns Accepted

Item must be returned within: 30 Days

Refund will be given as: Money Back

Series: no

Unit Type: Unit

Educational Level: Adult & Further Education

Personalized: No

Level: Proficiency, Business, Technical

MPN: not applicable

Country/Region of Manufacture: United States

Unit Quantity: 1

California Prop 65 Warning: not applicable

Number of Pages: 820

Publication Name: Advertising and Promotion : an Integrated Marketing Communications Perspective with Powerweb

Language: English

Publisher: McGraw-Hill Higher Education

Subject: Advertising & Promotion

Publication Year: 2006

Item Height: 1.4 in

Features: Revised

Type: Textbook

Item Weight: 70.1 Oz

Author: George E. Belch, Michael A. Belch

Item Length: 11.1 in

Subject Area: Business & Economics

Item Width: 8.5 in

Format: Hardcover

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