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Book Title: Blue Ocean Strategy, Expanded Edition : How to Create Uncontested Market Space and Make the Competition Irrelevant
Number of Pages: 320 Pages
Language: English
Publisher: Harvard Business Review Press
Item Height: 1.2 in
Publication Year: 2015
Topic: Marketing / Industrial, Industries / General, General, Strategic Planning
Illustrator: Yes
Genre: Business & Economics
Item Weight: 19 Oz
Item Length: 9.2 in
Author: W. Chan Kim, Renée A. Mauborgne
Item Width: 6.1 in
Format: Hardcover
