Description: HEART Building a Great Brand In The Digital Age. The book can be signed by author. Your business's brand once meant little more than the logo on your letterhead. Today, with the advent of social media and vocal online customers, branding means so much more. In the twenty-first century, your brand is your voice, your vision, your values, your meaning, and your purpose; it’s now less about what you’re selling, and more about how people identify with what you believe. In Heart: Building a Great Brand in the Digital Age, entrepreneur and business consultant Dan Pestretto lays out a simple but powerful roadmap for growing your brand, based on his Principles of Heart. When you add your heart and passion into your business model, customers can't help but notice—and respond to—your sincerity and vision. Truly believing in what you're doing strengthens your reputation, while putting your heart into customer service ensures consumers have a positive experience with your company—a vital component of branding in a world where one negative Tweet can ruin a brand's reputation in days. Thorough, insightful, and entertaining, Heart offers entrepreneurs a chance to reach out to the public, creating a connection that benefits businesses and customers alike.
Price: 5 USD
Location: Harvard, Massachusetts
End Time: 2024-11-22T10:16:46.000Z
Shipping Cost: 4.63 USD
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All returns accepted: ReturnsNotAccepted
Book Title: Heart: Building a Great Brand in the Digital Age
Signed: Yes
Book Series: HEART
Narrative Type: Nonfiction
Original Language: English
Item Length: 8.5in.
Intended Audience: Young Adults, Adults
Publication Year: 2014
Format: Trade Paperback
Language: English
Item Height: 0.3in.
Author: Dan Pestretto
Genre: Business & Economics
Country/Region of Manufacture: United States
Topic: Development / Business Development
Item Width: 5.5in.
Item Weight: 7.1 Oz
Number of Pages: 134 Pages