Description: Brand New: Solving the Innovation Paradox -- How Great Brands Invent and - GOOD Product Id:0470643595 Condition:USED_GOOD Notes:Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc...
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Location: Montgomery, Illinois
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Brand: Unbranded
Book Title: Brand New: Solving the Innovation Paradox -- How Great Brands In
MPN: Does not apply
Item Length: 8.8in
Item Height: 0.9in
Item Width: 5.8in
Author: G. Michael Maddock, Luisa C. Uriarte, Paul B. Brown
Publication Name: Brand New : Solving the Innovation Paradox -- How Great Brands Invent and Launch New Products, Services, and Business Models
Format: Hardcover
Language: English
Publisher: Wiley & Sons, Incorporated, John
Publication Year: 2011
Type: Not Available
Item Weight: 13 Oz
Number of Pages: 240 Pages