Description: Building Products for the Enterprise : Product Management in Enterprise Software, Paperback by Reeves, Blair; Gaines, Benjamin, ISBN 1492024783, ISBN-13 9781492024781, Brand New, Free shipping in the US
If you’re new to software product management or just want to learn more about it, there’s plenty of advice available—but most of it is geared toward consumer products. Creating high-quality software for the enterprise involves a much different set of challenges. In this practical book, two expert product managers provide straightforward guidance for people looking to join the thriving enterprise market.
Authors Blair Reeves and Benjamin Gaines explain critical differences between enterprise and consumer products, and deliver strategies for overcoming challenges when building for the enterprise. You’ll learn how to cultivate knowledge of your organization, the products you build, and the industry you serve.
Explore why:
- Identifying customer vs user problems is an enterprise project manager’s main challenge
- Effective collaboration requires in-depth knowledge of the organization
- Analyzing data is key to understanding why users buy and retain your product
- Having experience in the industry you’re building products for is valuable
- Product longevity depends on knowing where the industry is headed
Price: 40.8 USD
Location: Jessup, Maryland
End Time: 2025-02-02T10:14:34.000Z
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Return shipping will be paid by: Buyer
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Book Title: Building Products for the Enterprise : Product Management in Ente
Number of Pages: 184 Pages
Language: English
Publication Name: Building Products for the Enterprise : Product Management in Enterprise Software
Publisher: O'reilly Media, Incorporated
Item Height: 0.5 in
Publication Year: 2018
Subject: Marketing / General, Project Management, Enterprise Applications / General, Software Development & Engineering / Project Management
Type: Textbook
Item Weight: 9.9 Oz
Subject Area: Computers, Business & Economics
Item Length: 8.9 in
Author: Blair Reeves, Benjamin Gaines
Item Width: 6 in
Format: Trade Paperback
