Description: Building Strong Brands, Hardcover by Aaker, David A., ISBN 002900151X, ISBN-13 9780029001516, Brand New, Free shipping in the US Advises corportations on the functions of brands, offers strategies for marketing them, and presents success stories from the marketplace
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Book Title: Building Strong Brands
Number of Pages: 400 Pages
Publication Name: Building Strong Brands
Language: English
Publisher: Free Press
Subject: Marketing / General, Consumer Guides, Consumer Behavior, Management, Property
Publication Year: 1995
Item Height: 1.2 in
Type: Not Available
Item Weight: 21 Oz
Author: David A. Aaker
Subject Area: Law, Référence, Business & Economics
Item Length: 9.2 in
Item Width: 6.1 in
Format: Hardcover
