Description: Communications of an Advertising Man - Leo Burnett - Leo Burnett was the most influential of all advertising men of the 20th century. He created icons such as The Marlboro Man, The Jolly Green Giant, The Pillsbury Doughboy, Tony The Tiger, Charlie the Tuna, Toucan Sam, Morris the Cat, The Maytag Repairman, The Keebler Elves and iconic campaigns like United’s “Fly the friendly skies” and Allstate’s “You’re in good hands”. If you lived in the 20th century USA, Leo Burnett’s influence reached you. This rare book of his writings was privately published for employees and clients of the Leo Burnett Company, his ad agency.
Price: 69.89 USD
Location: Brooklyn, New York
End Time: 2025-01-06T20:31:09.000Z
Shipping Cost: 0 USD
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Item Specifics
Restocking Fee: No
Return shipping will be paid by: Seller
All returns accepted: Returns Accepted
Item must be returned within: 30 Days
Refund will be given as: Money Back
Format: Hardcover
Language: English
Book Title: Communications of an Advertising Man
Author: Leo Burnett
Topic: Advertising, Copywriter's Handbook, Copywriting, Finance Essential Reading, How to write good advertising, Mad Men, Mad Men era advertising, Marketing Essential Reading, Out of the box thinking, Promotion, The history of advertising, advertising psychology
