Description: Entrepreneurial Strategic Decision-Making : A Cognitive Perspective, Hardcover by Vermeulen, Patrick A. M. (EDT); Curseu, Petru L., ISBN 1847209033, ISBN-13 9781847209030, Like New Used, Free shipping in the US Editors Vermuelen and Cursue (organization studies, Tilburg U., The Netherlands) have collected research on entrepreneurial strategic decisions using a cognitive model that integrates motivation, emotion and information processing into one approach. Written for students, scholars and entrepreneurs, this volume begins by examining the existing literature on the subject and then moves onto different styles of decision-making that consider risks, heuristics, experience and innovation. Cognitive complexity, industry dynamism and risk-taking in a decision- making context are also explored. Annotation ©2009 Book News, Inc., Portland, OR ()
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Book Title: Entrepreneurial Strategic Decision-Making : A Cognitive Perspecti
Author: Vermeulen, Patrick A. M. (EDT); Curseu, Petru L.
Language: English
