Description: FMCG companies today face immense distribution related challenges owing to the complex supply chain structures and intense competition. Surviving is impossible without continuous distribution channel innovation. Companies with exceptional quality distribution systems are able to outperform their competitors, being able to provide higher customer satisfaction, while the rest perish. Some of the topics covered in this book include effective distribution channel strategy and its importance, distribution channel issues and challenges, real-life case studies relating to management and solution of distribution channel challenges, and much more.
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EAN: 9781483473475
UPC: 9781483473475
ISBN: 9781483473475
MPN: N/A
Book Title: FMCG Distribution Challenges & Workable Solutions
Item Length: 21 cm
Number of Pages: 86 Pages
Language: English
Publication Name: Fmcg Distribution Challenges & Workable Solutions
Publisher: Lulu.Com
Publication Year: 2017
Subject: Business
Item Height: 210 mm
Item Weight: 113 g
Type: Textbook
Author: Manal Haddad
Item Width: 148 mm
Format: Paperback