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Release Year: 2006
Book Title: Instructor's Edition Strategic Marketing Communications: A Sys...
Number of Pages: 400 Pages
Publication Name: Instructor's Edition Strategic Marketing Communications : a Systems Approach
Language: English
Publisher: Delamr Cengage Learning
Publication Year: 2006
Subject: Marketing / General, Business Communication / General
Type: Textbook
Author: M. Joseph Sirgy, Don Rahtz
Subject Area: Business & Economics
Format: Trade Paperback