Description: Leading Pharmaceutical Innovation Please note: this item is printed on demand and will take extra time before it can be dispatched to you (up to 20 working days). How to Win the Life Science Race Author(s): Oliver Gassmann, Alexander Schuhmacher, Max von Zedtwitz, Gerrit Reepmeyer Format: Paperback Publisher: Springer Nature Switzerland AG, Switzerland Imprint: Springer Nature Switzerland AG ISBN-13: 9783030097820, 978-3030097820 Synopsis Pharmaceutical giants have been doubling their investments in drug development, only to see new drug approvals to remain constant for the past decade. This book investigates and highlights a set of proactive strategies, aimed at generating sustainable competitive advantage for its protagonists based on value-generating business practices. We focus on three sources of pharmaceutical innovation: new management methods in the drug development pipeline, new technologies as enablers for cutting-edge R, and new forms of internationalisation, such as outside-in innovation in the early phases of R.
Price: 40.36 GBP
Location: Aldershot
End Time: 2025-01-05T09:07:37.000Z
Shipping Cost: 28.35 GBP
Product Images
Item Specifics
Return postage will be paid by: Buyer
Returns Accepted: Returns Accepted
After receiving the item, your buyer should cancel the purchase within: 60 days
Return policy details:
Book Title: Leading Pharmaceutical Innovation
Item Height: 235 mm
Item Width: 155 mm
Author: Alexander Schuhmacher, Gerrit Reepmeyer, Oliver Gassmann, Max Von Zedtwitz
Publication Name: Leading Pharmaceutical Innovation: How to Win the Life Science Race
Format: Paperback
Language: English
Publisher: Springer Nature Switzerland A&G
Subject: Medicine, Government, Pharmacy, Management, Healthcare System, Business
Publication Year: 2019
Type: Textbook
Item Weight: 308 g
Number of Pages: 179 Pages
