Make Your Own Waves: The Surfer's Rules for Innovators and Entrepreneurs [Har...

Description: Product Description Within a month of publication, Make Your Own Waves was named the NASDAQ Book of the Month and also was the #1 new release in surfing books on -- . Yes, you read that correctly...accolades came from both the business and the surfing world. Here's why. Like the ocean, the marketplace constantly changes and today's cresting reward becomes tomorrow's crashing risk. Louis Patler, one of the foremost authorities on innovation, explores why 8 out of 10 business ventures fail and offers lessons learned from elite athletes that apply to business. Before you venture out, take some advice from unlikely experts: Big Wave surfers who ride waves the size of a five-story office building using only a 9 foot piece of styrofoam. Like successful entrepreneurs, they must rely on preparation, planning, patience and passion--and they relish a challenge. So it's no surprise that countless surfers have pioneered products, launched thriving businesses and help lead companies ranging from GoPro Cameras, O'Neill, Reef and Quicksilver to IBM, Pepsi and Google. Packed with stories of innovators, entrepreneurs, and legends, Make Your Own Waves reveals 10 Surfer's Rules that will guide entrepreneurs and innovators including: - Learn to swim--the basics set the stage for everything - Get wet--you can't succeed if you stick to the shore - Always look "outside"--watch for what's coming or you may miss a better opportunity - Commit, charge, shred--you have to go all out to be all in - Never turn your back on the ocean--always stay in touch with the marketplace and the customer - Stay stoked--desire drives success Even the best surfers fall, but they learn from their wipeouts and paddle back out to once again push the edge, knowing that with big waves come big opportunities. Review "the characteristics successful surfers and entrepreneurs share... prove to be surprisingly powerful teaching tools that stick in the mind." --Success Magazine [Patlers] 10 rules of starting a business based on rules of the water make good common senseand are easy to understand. --Booklist great stories, a fun read, and directly translatable to real life and real business challenges. --Blue Heron Journal Book Description Dont just sit on the beach... Like the ocean, the marketplace constantly changes and todays cresting reward becomes tomorrows crashing risk. Before you venture out, take a lesson from the experts: big wave surfers. Like successful entrepreneurs, they rely on preparation, passion, and persistenceand they relish a challenge. So its no surprise that countless surfers have pioneered products and launched thriving businesses (GoPro Cameras, ONeill, Reef, Quiksilver). Packed with stories of surf innovators, entrepreneurs, and legends, Make Your Own Waves reveals 10 rules of the water, including: Learn to swimthe basics set the stage for everything Get wetyou cant succeed if you stick to the shore Always look outsidewatch for whats coming or you may miss a better opportunity Commit, charge, shredyou have to go all out to be all in Never turn your back on the oceanalways stay in touch with the marketplace and the customer Stay stokeddesire drives success Even the best surfers fall, but they learn from their wipeouts and paddle back out to once again push the edge, knowing that with big waves come big opportunities. From the Inside Flap Like the ocean, the marketplace is constantly changing. Todays cresting wave of opportunity can become tomorrows crashing risk in the blink of an eye. And with the chance of failure so high, innovators and entrepreneurs need new and unconventional ways of thinking. So before you venture out, take a few lessons from an elite group of athletes who thrive on unpredictable challenges: Big Wave surfers. Just as successful entrepreneurs do, they analyze the surf and strategize an approach. They go where no one has gone before. They risk everything to ride each mountainous wavethen do i

Price: 5.99 USD

Location: Lakeville, Massachusetts

End Time: 2024-11-24T15:12:05.000Z

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