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Market-Based Management: Strategies for Growing Customer Value and Profitabilit,

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Market-Based Management: Strategies for Growing Customer Value and Profitabilit,

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Book Title: Market-Based Management: Strategies for Growing Customer Value a,

Topic: Advertising

Narrative Type: Advertising

Genre: N/A

Intended Audience: N/A

Number of Pages: 544 Pages

Publication Name: Market-Based Management

Language: English

Publisher: Prentice Hall PTR

Subject: Marketing / General

Item Height: 0.5 in

Publication Year: 2008

Item Weight: 26.5 Oz

Type: Textbook

Subject Area: Business & Economics

Author: Roger Best

Item Length: 9.3 in

Item Width: 7 in

Format: Trade Paperback

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