Description: The Mechanical Bride:Folklore of Industrial Manby Marshall McLuhanPublished by Beacon Press, 1970. Fifth Printing. Very good trade paperback. Tight binding, solid spine, damp-stain to half title page, rest of text is clean & unmarked. Illustrated, 4to, 157 pages. Advertising, media, manipulation, control, influence, sociology. Although it was published in 1951, the critical analysis of advertising saturation that McLuhan presents in this book applies equally in the 21st century. Although the mechanisms of media delivery have changed, the message that they deliver has not. Although the once-contemporary references may require additional research on the part of a younger reader, the book does not suffer overtly because of them. This is an essential work for students of media and sociology.Loc: E2StoreAdd to FavoritesFeedbackMarshall McLuhan Media Advertising Exploitation Influencing Manipulation Society The Mechanical Bride:Folklore of Industrial Manby Marshall McLuhanPublished by Beacon Press, 1970. Fifth Printing. Very good trade paperback. Tight binding, solid spine, damp-stain to half title page, rest of text is clean & unmarked. Illustrated, 4to, 157 pages. Advertising, media, manipulation, control, influence, sociology. Although it was published in 1951, the critical analysis of advertising saturation that McLuhan presents in this book applies equally in the 21st century. Although the mechanisms of media delivery have changed, the message that they deliver has not. Although the once-contemporary references may require additional research on the part of a younger reader, the book does not suffer overtly because of them. This is an essential work for students of media and sociology.Loc: E2
Price: 87.5 USD
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Item Specifics
Return shipping will be paid by: Seller
All returns accepted: Returns Accepted
Item must be returned within: 30 Days
Refund will be given as: Money Back
Book Series: None
Original Language: English
Type: Trade Paperback
Narrative Type: Nonfiction
Features: Illustrated
Edition: Fifth Printing
Country/Region of Manufacture: United States
Intended Audience: Adults, Young Adults
Personalize: No
Ex Libris: No
Inscribed: No
Personalized: No
Era: 1970s
Vintage: Yes
Number of Pages: 157
ISBN: 0807061891
Publisher: Beacon Press
Publication Year: 1981
Book Title: Mechanical Bride
Topic: Consumer Behavior, Social Psychology, Advertising & Promotion
Language: English
Illustrator: Yes
Genre: Psychology, Business & Economics
Author: Marshall Mcluhan
Format: Trade Paperback