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Publication Name: Cengage South-Western
Edition: 11
Book Title: Mktg (With Mktg Online, 1 Term (6 Months) Printed Access Card)
Number of Pages: 432 Pages
Language: English
Publisher: Cengage South-Western
Item Height: 0.7 in
Publication Year: 2017
Topic: Marketing / General, General
Illustrator: Yes
Genre: Business & Economics
Item Weight: 35.3 Oz
Item Length: 10.8 in
Author: Charles W. Lamb, Joe F. Hair, Carl Mcdaniel
Book Series: New, Engaging Titles from 4ltr Press Ser.
Item Width: 8.5 in
Format: Trade Paperback
