Description: New Insights on Trust in Business-to-Business Relationships : A Multi-perspective Approach, Hardcover by Akrout, Houcine (EDT); Raies, Karine (EDT); Woodside, Arch G. (EDT), ISBN 1838670637, ISBN-13 9781838670634, Brand New, Free shipping in the US New Insights on Trust in Business-to-Business Relationships provides readers with advanced original insights on trust antecedents, processes and consequences within the B2B marketing context and offers practical tools alongside suggestions for future research.
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Book Title: New Insights on Trust in Business-to-Business Relationships : A M
Number of Pages: 184 Pages
Language: English
Publication Name: New Insights on Trustin Business-To-Business Relationships : a Multi-Perspective Approach
Publisher: Emerald Publishing The Limited
Publication Year: 2019
Subject: Marketing / General, Purchasing & Buying, Business Ethics, Organizational Behavior, General, E-Commerce / General (See Also Computers / Electronic Commerce)
Type: Textbook
Item Length: 9 in
Author: Karine Raies
Subject Area: Psychology, Business & Economics
Series: Advances in Business Marketing and Purchasing Ser.
Item Width: 6 in
Format: Hardcover