Privacy-Enhanced Business: Adapting to the Online Environment by Curtis D. Frye

Description: Privacy-Enhanced Business by Curtis D. Frye Estimated delivery 3-12 business days Format Hardcover Condition Brand New Description He lays out the privacy interests and concerns of Internet users in the context of privacy laws in Europe, Canada, and the U.S. Then, without demonizing or lionizing them, he looks impartially at how corporations could and might have to function under a variety of likely legislations. Publisher Description With more than 200 million people online and their numbers on the rise, growing also is a perceived threat to personal privacy. A trend toward consumer protective legislation is developing in Europe and shows signs of developing in the U.S. Frye examines the new online environment, the national and international legislative scenarios that could affect the way online business is done, and proposes steps that would allow organizations to determine the policies best for themselves within privacy-enhanced environments. He lays out the privacy interests and concerns of Internet users in the context of privacy laws in Europe, Canada, and the U.S. Then, without demonizing or lionizing them, he looks impartially at how corporations could and might have to function under a variety of likely legislations. Fryes book, among the first to attempt the task, is a timely, much needed advisory—and warning—for top echelon executives in the public and private sectors both, particularly in marketing and sales, areas where privacy activists are concentrating their efforts. It is also an important source of information and thought for academics and their graduate-level students.Frye introduces the Internet as a social and technological phenomenon by recounting briefly the early days of its predecessor, ARPANet. In the next chapters he fills in the policy background from a legal standpoint, explaining the thrust toward privacy that emerged through Supreme Court and lower court decisions. He then examines Internet economics, and from there turns to Internet-based advertising. He also covers the controversy over cookies and shows what Web users can do to visit Web sites without leaving crumbs. He introduces the infomediary, a type of organization that could allow consumers to maintain anonymity while still granting businesses access to detailed demographic and behavioral information. Frye describes a range of scenarios that could be played out over the next decade and offers specific steps that organizations can take to improve consumer confidence, maintain the flow of information they need, yet still demonstrate their compliance with consumer expectations as well as the law. Two appendices contain the full text of two documents vital to senior managers mapping their own corporate strategies: the European Union Data Directive and an EU Work Paper on the use of contracts to ensure the security of personally identifiable information that is transferred from the EU to other countries, such as the U.S., that lack their own adequate protections. Author Biography CURTIS D. FRYE is Principal of Technology & Society, LLC, an electronic commerce and policy analysis firm in Portland, Oregon. Earlier, he was an analyst with The MITRE Corporation and Director of Sales and Marketing for Digital Gateway Systems. A specialist in the interaction of advanced communications technologies and society, particularly the Internet and the communities that have formed around it, Mr. Frye is also a successful writer with several books, online courses, articles, and numerous book reviews on his personal bibliography. Details ISBN 1567203213 ISBN-13 9781567203219 Title Privacy-Enhanced Business Author Curtis D. Frye Format Hardcover Year 2000 Pages 264 Publisher Bloomsbury Publishing Plc GE_Item_ID:16486784; About Us Grand Eagle Retail is the ideal place for all your shopping needs! With fast shipping, low prices, friendly service and over 1,000,000 in stock items - you're bound to find what you want, at a price you'll love! Shipping & Delivery Times Shipping is FREE to any address in USA. Please view eBay estimated delivery times at the top of the listing. Deliveries are made by either USPS or Courier. We are unable to deliver faster than stated. International deliveries will take 1-6 weeks. NOTE: We are unable to offer combined shipping for multiple items purchased. This is because our items are shipped from different locations. 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Price: 125.41 USD

Location: Fairfield, Ohio

End Time: 2025-01-17T04:24:20.000Z

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Restocking Fee: No

Return shipping will be paid by: Buyer

All returns accepted: Returns Accepted

Item must be returned within: 30 Days

Refund will be given as: Money Back

ISBN-13: 9781567203219

Book Title: Privacy-Enhanced Business

Number of Pages: 264 Pages

Language: English

Publication Name: Privacy-Enhanced Business : Adapting to the Online Environment

Publisher: Bloomsbury Publishing USA

Subject: Business & Financial, Privacy, Security / Online Safety & Privacy, General, E-Commerce / General (See Also Computers / Electronic Commerce)

Item Height: 0.6 in

Publication Year: 2000

Type: Textbook

Item Weight: 19.2 Oz

Author: Curtis D. Frye

Subject Area: Law, Computers, Business & Economics

Item Length: 9.2 in

Item Width: 6.1 in

Format: Hardcover