Relevance and Text-on-Screen in Audiovisual Translation: The Pragmatics of Creat

Description: Relevance and Text-on-Screen in Audiovisual Translation by Ryoko Sasamoto Estimated delivery 3-12 business days Format Hardcover Condition Brand New Description This book examines audiovisual translation practices that fall outside conventional AVT norms, drawing on work from Relevance Theory to highlight alternative perspectives and make the case for a multidisciplinary approach to AVT. Publisher Description This book examines audiovisual translation (AVT) practices that fall outside conventional AVT norms, drawing on work from relevance theory to highlight alternative perspectives and make the case for a multidisciplinary approach to AVT.The volume focuses on creative subtitling – otherwise known as text-on-screen – through the lens of relevance theory, a cognitively grounded theory of communication. Sasamoto explores the ways in which a relevance theoretic approach can provide an analytical framework for a better understanding of the interaction between text-on-screen and viewers interpretation processes and, in turn, how media producers, professional or otherwise, use text-on-screen to engage viewers in innovative ways. The volume looks at such forms as telop, creative text use on screen, and forms of user-generated text-on-screen.The book introduces a new dimension to work on cognative pragmatics and the wider applications of relevance theory in multimodal communication and AVT, making it of interest to scholars in these disciplines. Author Biography Ryoko Sasamoto is Associate Professor in the School of Applied Language and Intercultural Studies (SALIS) and a member of the Centre for Translation and Textual Studies (CTTS) at Dublin City University, Ireland. Details ISBN 1032139706 ISBN-13 9781032139708 Title Relevance and Text-on-Screen in Audiovisual Translation Author Ryoko Sasamoto Format Hardcover Year 2024 Pages 196 Publisher Taylor & Francis Ltd GE_Item_ID:159921857; About Us Grand Eagle Retail is the ideal place for all your shopping needs! With fast shipping, low prices, friendly service and over 1,000,000 in stock items - you're bound to find what you want, at a price you'll love! Shipping & Delivery Times Shipping is FREE to any address in USA. Please view eBay estimated delivery times at the top of the listing. Deliveries are made by either USPS or Courier. We are unable to deliver faster than stated. International deliveries will take 1-6 weeks. NOTE: We are unable to offer combined shipping for multiple items purchased. This is because our items are shipped from different locations. Returns If you wish to return an item, please consult our Returns Policy as below: Please contact Customer Services and request "Return Authorisation" before you send your item back to us. Unauthorised returns will not be accepted. Returns must be postmarked within 4 business days of authorisation and must be in resellable condition. Returns are shipped at the customer's risk. We cannot take responsibility for items which are lost or damaged in transit. For purchases where a shipping charge was paid, there will be no refund of the original shipping charge. Additional Questions If you have any questions please feel free to Contact Us. Categories Baby Books Electronics Fashion Games Health & Beauty Home, Garden & Pets Movies Music Sports & Outdoors Toys

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End Time: 2024-10-07T06:02:57.000Z

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