Description: Research in Consumer BehaviorAuthor(s): Russell W. Belk, Linda Scott, Soren Askegaard, Russell W. Belk Format: Hardback Publisher: Emerald Publishing Limited, United Kingdom Imprint: Emerald Group Publishing Limited ISBN-13: 9781781900222, 978-1781900222 Synopsis This volume presents selected papers from the 7th Annual Consumer Culture Theory Conference held at Oxford University in August, 2012. The 18 papers in the volume together capture the latest research within this qualitative paradigm of consumer studies. Topics addressed cover a wide gamut including immigrant consumption experiences, gift-giving, sharing, transgressive gender roles, attachments to special possessions in online games and real life, the homeless consumer experience, disposition of possessions, privacy, metaphor analysis, sustainable consumption, alcohol consumption, cosmetics usage, and the negative consequences of sponsoring children in the less affluent world.
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Book Title: Research in Consumer Behavior
Number of Pages: 375 Pages
Publication Name: Research in Consumer Behavior
Language: English
Publisher: Emerald Publishing The Limited
Item Height: 234 mm
Subject: Advertising, Marketing
Publication Year: 2012
Type: Textbook
Item Weight: 590 g
Author: Linda Scott, Russell W. Belk, Soren Askegaard
Item Width: 156 mm
Series: Research in Consumer Behavior
Format: Hardcover
