Description: Social Media Risk and Governance: Managing Enterprise Risk Mennie, Phil Product Overview Few topics are as pressing to policy makers, business leaders and the risk management community as the secure and compliant management of social media. Social Media Risk and Governanceis a practical guide to the components and considerations which make up a good social media governance strategy, spanning both external communications channels such as Facebook, Twitter and LinkedIn, as well as enterprise social networks within an organization. Written by social media risk and governance expert Phil Mennie, Social Media Risk and Governance addresses the concepts which professionals in information security, marketing, compliance and risk management need to take into account in their daily practice, guiding us through policy evaluation, planning on social media, information security and fraud risks, how to respond to a crisis or to archive data and more. Featuring examples from companies such as BP, MasterCard, Netflix, PwC, Silk Road, UBS and Yelp, the book is designed to promote cross-functional working between professional users of social media, acknowledging the impact of these technologies across the business and the interaction of the various stakeholders when planning new activities to effectively harness the power of social media safely and successfully for their organization. Read more Details Publisher : Kogan Page; 1st edition (October 27, 2015) Language : English Paperback : 232 pages ISBN-10 : 7 ISBN-13 : 77 Item Weight : 12.2 ounces Dimensions : 6.1 x 0.39 x 9.13 inches Best Sellers Rank: #6,994,411 in Books (See Top 100 in Books) #1,619 in Risk Management (Books) #1,754 in Social Media for Business #2,726 in Human Resources (Books) #1,619 in Risk Management (Books) Stock Photos Please Note: All of our book listings use stock photos unless otherwise stated. Please read our descriptions for accurate conditions and editions, don't use the photos! Free Shipping We ship worldwide. We have multiple warehouses around the world, so please note the extended handling time on certain listings.
Price: 31.36 USD
Location: Williamsburg, Virginia
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ISBN: 0749474572
ISBN10: 0749474572
ISBN13: 9780749474577
EAN: 9780749474577
MPN: does not apply
Brand: Kogan Page
GTIN: 09780749474577
Number of Pages: 232 Pages
Publication Name: Social Media Risk and Governance : Managing Enterprise Risk
Language: English
Publisher: Kogan Page, The Limited
Publication Year: 2015
Item Height: 0.4 in
Subject: Web / Social Media, Security / Online Safety & Privacy, E-Commerce / Internet Marketing, Insurance / Risk Assessment & Management, E-Commerce / General (See Also Computers / Electronic Commerce)
Type: Textbook
Item Weight: 11.7 Oz
Subject Area: Computers, Business & Economics
Item Length: 9.1 in
Author: Phil Mennie
Item Width: 6.1 in
Format: Trade Paperback
