Description: Strategic Employee Communication : Building a Culture of Engagement, Hardcover by Thornton, Gail S. (EDT); Carramenha, Bruno (EDT); Cappellano, Thatiana (EDT); Mansi, Viviane (EDT), ISBN 3319978934, ISBN-13 9783319978932, Like New Used, Free P&P in the UK Employee engagement (or a lack thereof) can often be linked to poor communication and a detachment from company goals. Companies of all sizes are looking for ways to boost communication, recognizing its impact on key business outcomes, such as productivity and profitability. This book offers fresh insights about opportunities to improve the quality of employee communications based on employees’ needs. It highlights the importance of simple, jargon-free communication that focuses on dialogue and content. High-performing organizations are more likely to think about communication from the audience perspective, rather than purely from the management perspective. The case studies offer readers a firm understanding of ways to implement and measure communication in daily practice.  Effective communication requires planning and this book, with its focus on the US, Latin America, and emerging markets, will guide readers in using communication in the alignment of corporate and employee needs.
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End Time: 2025-01-27T22:37:05.000Z
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Book Title: Strategic Employee Communication : Building a Culture of Engageme
Number of Pages: 321 Pages
Language: English
Publication Name: Strategic Employee Communication: Building a Culture of Engagement
Publisher: Springer International Publishing A&G
Publication Year: 2018
Subject: Management, Business
Item Height: 235 mm
Item Weight: 694 g
Type: Textbook
Author: Bruno Carramenha, Thatiana Cappellano, Viviane Regina Mansi, Gail S. Thornton
Item Width: 155 mm
Format: Hardcover
