Strategic Orientation in the Nonprofit Arts - A Stakeholder Approach by Jasper H

Description: Strategic Orientation in the Nonprofit Arts - A Stakeholder Approach by Jasper Hsieh Management studies in nonprofit arts have been a stepchild of business research.Strategic marketing issues involved in managing nonprofit arts organizations havereceived limited attention. In the hope to fill in some of this gap, this research exploresthe relationship between market orientation and organizational performance from amultiple stakeholder perspective. Inspired by theview that nonprofit organizations deliver services that satisfy individual and societalneeds, this research sets out to investigate the implications of stakeholder concept onstrategic management in the US nonprofit performing arts context. A key postulatecentral to the argument is that strategic orientation in the nonprofit arts setting is inherentin a stakeholder environment. An organizations sustainability significantly depends onits capability to align with stakeholders interests and to adapt its strategic behaviors in thesame regard. FORMAT Paperback LANGUAGE English CONDITION Brand New Publisher Description Management studies in nonprofit arts have been a stepchild of business research. Strategic marketing issues involved in managing nonprofit arts organizations have received limited attention. In the hope to fill in some of this gap, this research explores the relationship between market orientation and organizational performance from a multiple stakeholder perspective. Inspired by the view that nonprofit organizations deliver services that satisfy individual and societal needs, this research sets out to investigate the implications of stakeholder concept on strategic management in the US nonprofit performing arts context. A key postulate central to the argument is that strategic orientation in the nonprofit arts setting is inherent in a stakeholder environment. An organizations sustainability significantly depends on its capability to align with stakeholders interests and to adapt its strategic behaviors in the same regard. Author Biography Jasper J. Hsieh, DBA: Now an assistant professor in arts management at Graduate Institute in Aesthetics and Arts Management of Nanhua University. Prior to his academic engagements he has been a senior manager for major arts organizations and state/local arts agencies in Taiwan for years. Details ISBN3639056213 Author Jasper Hsieh Short Title STRATEGIC ORIENTATION IN THE N Pages 116 Language English ISBN-10 3639056213 ISBN-13 9783639056211 Media Book Format Paperback Year 2008 Subtitle A Stakeholder Approach UK Release Date 2008-07-29 Imprint VDM Verlag Dr. Mueller E.K. Country of Publication Germany Illustrations Illustrations, black and white Publisher VDM Verlag Dr. Mueller E.K. Publication Date 2008-07-29 Audience General We've got this At The Nile, if you're looking for it, we've got it. With fast shipping, low prices, friendly service and well over a million items - you're bound to find what you want, at a price you'll love! TheNile_Item_ID:132418881;

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