Strategic Use Of Stories In Organizational Communication And Learning, Hardco...

Description: Strategic Use Of Stories In Organizational Communication And Learning, Hardcover by Gargiulo, Terrence L., ISBN 076561412X, ISBN-13 9780765614124, Like New Used, Free shipping in the US Using supportive interviews and case studies, consultant Gargiulo presents his theories about how the unique effects of storytelling relate to areas of organizational communications that require strategic attention. Gargiulo offers a number of exercises to use in developing a core understanding of storytelling in theory, applying the process of storytelling as personal practice, and then expanding storytelling into a wide range of organizational interactions. Annotation ©2004 Book News, Inc., Portland, OR ()

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Book Title: Strategic Use Of Stories In Organizational Communication And Lear

Number of Pages: 272 Pages

Publication Name: Strategic Use of Stories in Organizational Communication and Learning

Language: English

Publisher: Routledge

Item Height: 0.7 in

Subject: Business Communication / General, General, Marketing / Research

Publication Year: 2005

Item Weight: 18.6 Oz

Type: Textbook

Author: Terrence L. Gargiulo

Item Length: 9.3 in

Subject Area: Business & Economics

Item Width: 6.2 in

Format: Hardcover