Description: Tourist Activities in Multimodal Texts : An Analysis of Croatian and Scottish Tourism Websites, Hardcover by Nekic, Melani, ISBN 113739790X, ISBN-13 9781137397904, Brand New, Free shipping in the US "Tourist promotional material is a tool utilised by many people preparing to travel or planning an activity. How do we as readers make sense of the tourist promotional material that is available to us? How do we as users understand tourism websites? Awareness of how tourism websites function may enable business people to master the range of resources used as strategies to design websites in ways which more specifically target types of users. Tourist Activities in Multimodal Texts addresses these questions by analysing Croatian and Scottish tourism web pages to explore the ways in which tourist activities are represented in tourism websites and the ways in which tourism websites construct their recipients as media actors and cultural tourists"--
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Book Title: Tourist Activities in Multimodal Texts : An Analysis of Croatian
Number of Pages: Xv, 227 Pages
Language: English
Publication Name: Tourist Activities in Multimodal Texts : an Analysis of Croatian and Scottish Tourism Websites
Publisher: Palgrave Macmillan The Limited
Item Height: 0.8 in
Publication Year: 2014
Subject: Media Studies, Industries / Hospitality, Travel & Tourism, Linguistics / Sociolinguistics, Web / Design, Linguistics / General
Item Weight: 144.3 Oz
Type: Textbook
Item Length: 3.3 in
Subject Area: Computers, Language Arts & Disciplines, Social Science, Business & Economics
Author: Kenneth A. Loparo, Melani Nekic
Item Width: 5.6 in
Format: Hardcover
