Description: Understanding Consumer Decision Making: The Means-End Approach to Marketing and Advertising Strategy by Reynolds, Thomas J. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less
Price: 10.56 USD
Location: Aurora, Illinois
End Time: 2024-12-21T12:07:04.000Z
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All returns accepted: Returns Accepted
Item must be returned within: 30 Days
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Binding: Paperback
Weight: 1 lbs
Product Group: Book
IsTextBook: Yes
Number of Pages: 466 Pages
Language: English
Publication Name: Understanding Consumer Decision Making : The Means-End Approach to Marketing and Advertising Strategy
Publisher: Taylor & Francis Group
Publication Year: 2001
Subject: Marketing / General, Consumer Behavior, General
Item Height: 1.1 in
Item Weight: 30.4 Oz
Type: Textbook
Author: Jerry C. Olson
Item Length: 8.9 in
Subject Area: Psychology, Business & Economics
Item Width: 6 in
Format: Uk-B Format Paperback
