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Writing Business Bids and Proposals For Dummies by Neil Cobb (English) Paperback

Description: Writing Business Bids and Proposals For Dummies by Neil Cobb, Charlie Divine Congratulations! You have in your hands the collected knowledge and skills of the professional proposal writer -- without having to be one! Inside, youll find out how to unlock what these professionals know and apply it to your own business to improve the way you capture new customers and communicate with existing ones! --Publisher FORMAT Paperback LANGUAGE English CONDITION Brand New Publisher Description Acquire the necessary skills to win business through proposals, bids, tenders, and presentations—this hands-on guide is your partner for success You have in your hands the collected knowledge and skills of the professional proposal writer. Proposal writing is a profession — a growing and increasingly important one and an essential part of a broader group of business development professionals who plan and execute strategies for businesses who want to obtain new customers. Proposal writers have a professional organization — the Association of Proposal Management Professionals (APMP) — and their best practices are the foundation for this book. Proposal writing is a skill you can learn, practice, and master; you can even go through a professional certification process to prove your mastery. Writing Business Bids & Proposals For Dummies is your no-nonsense guide to finding out what professional proposal writers know and for applying it to your own business. If youre a small- to medium-size business owner, a first-time proposal writer in a medium-size company, or a sales representative, you know that a written proposal (printed or electronic) is still a common, personal, and effective way to win business. Written in plain English, Writing Business Bids & Proposals For Dummies will help you to: Know the difference between reactive proposals (the RFP or request for proposal) and proactive proposalsFocus on the customer by going beyond their requirements to address their true needsKnow your competition through research and analysisWrite persuasively to develop a winning business proposalPlan and use a repeatable proposal processIncorporate a lessons learned aspect to your proposal processUse tools and templates to accelerate your proposalsMotivate and lead your proposal team to ensure theyre on the same pageUse graphics to enhance your proposalsLearn ways to automate your proposal development processAnd a whole lot more Additionally, youll gain access to ten templates for building a proposal, find out ten common misconceptions about bids and proposals, and add a compiled list of online resources to your toolset. Grab a copy of Writing Business Bids & Proposals For Dummies to start sharpening your proposal writing skillset. Back Cover Develop a winning business proposal Plan and use a repeatable proposal process Use tools and templates to accelerate your proposals Get the intel on bids and proposals Congratulations! You have in your hands the collected knowledge and skills of the professional proposal writer - without having to be one! Inside, youll find out how to unlock what these professionals know and apply it to your own business to improve the way you capture new customers and communicate with existing ones! Inside... Develop a great proposal Focus on the customer Know your competition Plan your approach Use tools and templates Write persuasively Overcome misconceptions Expand your skills Avoid proposal killers Flap Develop a winning business proposal Plan and use a repeatable proposal process Use tools and templates to accelerate your proposals Get the intel on bids and proposals Congratulations! You have in your hands the collected knowledge and skills of the professional proposal writer - without having to be one! Inside, youll find out how to unlock what these professionals know and apply it to your own business to improve the way you capture new customers and communicate with existing ones! Inside... Develop a great proposal Focus on the customer Know your competition Plan your approach Use tools and templates Write persuasively Overcome misconceptions Expand your skills Avoid proposal killers Author Biography Association of Proposal Management Professionals promotes the professional growth of its members by advancing the arts, sciences, and technologies of winning business. APMP is the worldwide authority for professionals dedicated to the process of winning business through proposals, bids, tenders, and presentations. Table of Contents Introduction 1 Part 1: Understanding Proposal Development 7 CHAPTER 1: Introducing Bids and Proposals 9 CHAPTER 2: Understanding Different Types of Proposals 25 Part 2: Focusing on Your Customer 53 CHAPTER 3: Building Customer Relationships 55 CHAPTER 4: Giving Your Customers What They Ask For (And More) 77 CHAPTER 5: Sizing Up Your Competition 103 Part 3: Planning Your Approach 123 CHAPTER 6: Developing Your Proposal Process 125 CHAPTER 7: Setting Yourself Apart From Your Competitors 155 CHAPTER 8: Keeping Your Proposal on Track 169 Part 4: Creating Your Proposal 193 CHAPTER 9: Developing Your Proposal 195 CHAPTER 10: Applying the Principles of Good Writing: Structuring Your Argument 221 CHAPTER 11: Making Your Proposals Look Good 251 CHAPTER 12: Getting Your Proposal Out the Door 275 Part 5: Taking Your Proposal to the Next Level 297 CHAPTER 13: Using Tools and Templates to Accelerate Your Proposals 299 CHAPTER 14: Leading Proposal Teams Effectively 323 CHAPTER 15: Making Each Proposal Better than the Last 345 Part 6: The Part of Tens 363 CHAPTER 16: Ten Templates for Building Your Proposal 365 CHAPTER 17: Ten Common Misconceptions about Bids and Proposals 371 Appendix: Online Resources 379 Index 383 Long Description Develop a winning business proposal Plan and use a repeatable proposal process Use tools and templates to accelerate your proposals Get the intel on bids and proposals Congratulations! You have in your hands the collected knowledge and skills of the professional proposal writer without having to be one! Inside, youll find out how to unlock what these professionals know and apply it to your own business to improve the way you capture new customers and communicate with existing ones! Inside... Develop a great proposal Focus on the customer Know your competition Plan your approach Use tools and templates Write persuasively Overcome misconceptions Expand your skills Avoid proposal killers Details ISBN1119174325 Year 2016 ISBN-10 1119174325 ISBN-13 9781119174325 Format Paperback DEWEY 658 Language English Media Book Pages 432 Short Title WRITING BUSINESS BIDS & PROPOS Series For Dummies (Lifestyles Paperback) Publication Date 2016-07-08 Author Charlie Divine Illustrations illustrations UK Release Date 2016-07-08 NZ Release Date 2016-07-08 US Release Date 2016-07-08 Place of Publication Brisbane Publisher John Wiley & Sons Inc Imprint For Dummies Country of Publication United States Audience Professional & Vocational AU Release Date 2016-07-07 We've got this At The Nile, if you're looking for it, we've got it. With fast shipping, low prices, friendly service and well over a million items - you're bound to find what you want, at a price you'll love! TheNile_Item_ID:93964737;

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Writing Business Bids and Proposals For Dummies by Neil Cobb (English) Paperback

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ISBN-13: 9781119174325

Book Title: Writing Business Bids and Proposals For Dummies

Number of Pages: 432 Pages

Publication Name: Writing Business Bids and Proposals for Dummies

Language: English

Publisher: John Wiley & Sons Inc

Item Height: 234 mm

Subject: Management

Publication Year: 2016

Type: Textbook

Item Weight: 770 g

Author: Neil Cobb, Charlie Divine

Item Width: 190 mm

Format: Paperback

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